Dominion Hotels Group
Zebra Direction designed and developed a content management system for the Dominion Hotels Group..
Sportsco is your local everyday retailer of big name brands in footwear, apparel and accessories
Dora and Thomas & Friends cheese slices promotion
Zebra Direction designed and produced the sticker book incentive, the promotional website and the electronic marketing campaign.
Australia Post Identity Services
Zebra has produced a suite of materials to allow sales persons to tailor their presentations and discussions.
The Mental Health Research Institute
Zebra Direction works with Mental Health Research and produces regular fundraising campaigns.
Australia Post Sai Cheng Chinese New Year
Australia Post and Zebra Direction continues its series of relationship development and lead generation communications promoting Sai Cheng logistics.
eLetter Personalised Christmas cards
The highly successful eLetter personalised greeting card offer was completely revived and refreshed in 2010.
Australia Post GREENSHOOTS presentation
Zebra Direction assisted in the strategic development and implementation of the GREENSHOOTS presentation to the Victorian & Tasmanian sales staff.
2010 Australia Post Alan Rosenspan Seminar
Marketing one of the world's most successful direct marketers can be intimidating for any agency.
Australia Post calling program Christmas card
This targeted program provides information, incentives and rewards to customers who regularly purchase express delivery products.
Advelopes™ promotional campaign for ADMA
Zebra Direction designed and developed and cross medium promotional campaign for Advelopes™ at ADMA 2009.
ECOLITES - Website and brand identity
Zebra Direction was commissioned to develop and design Ecolite's brand identity and website.
Tabaret Settlement Hotel Car Promo
Following the success of a similar campaign, this promotion running over a 6 weeks offered a major prize of a Ford Fiesta.
Tabaret Christmas Cards
All Tabaret R&R Club members were mailed personalised Christmas cards with unique venue bounce back offers.
Tabcorp - "The Meeting Place" Car Promotion
Offering the chance to win a Suzuki Alto, the campaign aimed to generate existing member visitation and acquire new members.
Australia Post - 2009 Australian Sporting Goods Association annual conference
Implementing a strong strategy of aggressively targeting potential hot leads.
Direct Marketing campaign targetting seniors market to emphasise there is an easier way to manage your accounts.
Tabaret Bunny Bonanza
Easter Local Area Marketing venue campaign to reward regular customers, encourage visitation to their venue and generate fun and excitement.
Australia Post – Teaser Reminder Incentive campaign
Targeted to the corporate segment, this three part campaign utilised a teaser, main mailing and a reminder mail out.
Tabaret - ‘Ride the Wave’
Loyal customers were provided with a compelling offer to visit any area within the participating venues over a ten day period.
Tabaret R&R Club Program kiosk screen saver
Zebra Direction developed flash screen savers that generate interest towards the kiosk and continually promote the program.
Post Office Boxes – Out of the Box eNewsletter
Australia Post is utilising its vast post office box data base to communicate information and offers on a quarterly basis.
Tabaret Christmas Local Area Marketing campaigns
Tabaret venues utilised three local area marketing campaigns to reward customers, generate fun and excitement and drive visitation before and during the festive season.
Australia Post - “Getting It Right In China”
As part of the respected Business Benchmark program, Zebra Direction and Australia Post hosted an interactive presentation focused on “Getting it right in China”.
ECOLITES - Corporate design development
Zebra Direction was commissioned to create a new brand identity
Paperlinx - Switch to ECO
Zebra Direction developed a campaign promoting a range of ECO friendly envelopes manufactured by PaperlinX Office.
Australia Post- Custom Publishing
A simple but highly effective direct mail campaign targeted at senior marketing managers in the corporate segment.
Liddells - web site
The site features a Wordpress CMS with integrated newsletter management and categorised recipe repository.
Advelopes - ADMA 20008
Zebra Direction designed and developed and cross medium promotional campaign for Advelopes™ at ADMA 2008.
Australia Post - Post Office Box
My Mail, My Business campaign.
Australia Post - Alan Rosenspan Invitations
Zebra Direction developed two creative, interactive and dimensional direct mail pieces to promote the Alan Rosenspan Masterclass and Forum.
Australia Post - Business Benchmark
A client driven communications and thought leadership program created by Zebra Direction. A multi-channel approach was utilised, focusing on the large business segment.
Australia Post - Post Office Box
“Overflow Brochure” – what do I do if my post office box is always full. A product brochure for post office boxes featuring recommendations from “POB Man”.
Australia Post Express Courier International
“Cellar Door Wine Delivery Brochure” – A customer friendly solution. Targeted brochure developed to communicate the product offer to international visitors or Australia customers.
Tabaret - Monash LGA campaign
Tabaret offered the Chance to share in $24000 in shopping vouchers at the Chadstone Shopping Centre. Zebra implemented the campaign.
Rams construction - a new website for a new name
Zebra Direction scoped RAMs web requirements and developed a website with a contemporary feel that communicated to both the commercial and residential segment.
Zebra Direction markets to the marketeers!
When launching Paperlinx’s new product Advelopes, Zebra identified the key decision makers within advertising and marketing agencies as well as the corporate marketing heads.
Integrated campaigns for Express Courier International
Zebra Direction and Australia Post implemented a national integrated campaign to drive Express Courier International sales with the SME segment.
Phoenix Hotel- Phoenix Platinum card program
Phoenix Hotel was suffering from the classic issue of investing in loyalty program software but not investing in the program itself.
Australia Post - "Some things just can’t be emailed"
Zebra Direction developed the unique selling proposition “Some things just can’t be emailed” and the personality POB Man to promote the services of Post Office Boxes.
Vodafone – It’s EZ 2B Cool
An integrated campaign utilising direct mail, press (music lift-outs) and targeted outdoor (universities) focussed on acquisition of new contract customers.
Express Post – Perfectly Tuned To Your Business
Providing a chance to win $4000 in radio advertising, this targeted direct mail piece encouraged selected SME account holders to purchase Express Post satchels in bulk.
Australia Post - REED GIFT FAIRS Melbourne 2007
Targeting wholesalers, retailers and VIP buyers these business customers were offered cash prizes if they registered for a delivery review by an Australia Post representative.