Client: Hella Australia

Hella Australia

NOVA R - Light it

HELLA Australia shone the torch on Zebra Direction to launch the HELLA NOVA R as a flagship product in their lamp and inspection LED light range.

The Solution

Focusing on the lamps versatility, the campaign produced opened the roller door on tens of major car repair and servicing workshops, while leaving room to adapt the concept into new markets as part of a longer term plan.